We strive to provide clients with something they may not be able to find elsewhere—that rare, powerful blend of evidence, expertise, and experience.
Do you really know what students think of your institution or what employers think of your graduates? Our market research services provide you with the insights needed to drive institutional strategy.
Branding & Marketing
Your brand combines your external and internal marketing and communications efforts with the perceptions your stakeholders have about their experience with your institution.
Your institutional aid dollars can help you attract the students you most want to enroll.
About Maguire Associates
We are a research-based consulting firm that serves educational institutions. We’ve been in the business for over 30 years, during which time we’ve provided our clients with the insights needed to make strategic decisions.
We’ll support you to meet your goals: Attract top scholars, artists, and athletes. Promote diversity. Fill your residence halls. Maximize revenue.
- What we do
- Our services
We will work closely with you to address your enrollment, pricing, research, and branding needs, and we’ll do so in a way that, working together, will help you tackle your toughest challenges.
- Strengthen Enrollment
- Set the Right Price
- Build Brand
- Engage Alumni
- Optimize Net Revenue
- Marketing and Communications
What our clients say
“As a result of Maguire Associates’ work, I can say with confidence that people at St. Michael’s have a much better understanding of what factors shape a class using measurement and realistic goals. Maguire Associates is wonderful in helping you gain control and a handle on what it takes to enroll a class.”
“Maguire Associates not only serves the University in a traditional consulting role but goes beyond that by joining our strategic conversations and more fully understanding the vision of the University.”
“When we experienced a steep, unexpected decline in enrollment…we turned to Maguire Associates ….The results: in under a year we’ve enrolled stronger students (a full point higher in ACT scores) in greater numbers (35% increase), and the students and their families have been very pleased with their offers.”
“In my twenty years of trying to balance net revenue, enrollment projections, profile goals and access issues, this is the first time I have felt like we truly have control of the process. We all have goals that seem to be at cross-purposes. EMFASYS gives us the ability to use actual dollar amounts when explaining the cost of reaching each of these goals. This insight is critical in helping our institution prioritize and move forward.”
“We [The Chronicle of Higher Education] asked Maguire Associates to conduct research studies on four-year college presidents and four-year college trustees. The work that Maguire Associates did was extremely helpful in narrowing the scope and directing the question format. Maguire Associates’ analysis of the data was complete and sophisticated. Both studies continue to get a lot of attention in the industry because nothing like it had ever been done.”
Retention Initiatives that Work
Does your school have a system for identifying at risk students early enough to make an impact? Insights for a Changing Economy, September/October 2015
Lean more about our new data visualization software, Maguire Analytics
Our new data visualization software makes it more convenient than ever to view and easily understand your enrollment data. You’ll be able to discover trends in just seconds, get faster answers to key questions, and enhance decision-making capabilities.
As a result of Maguire Associates’ work, I can say with confidence that people at St. Michael’s have a much better understanding of what factors shape a class using measurement and realistic goals…
In under a year we’ve enrolled stronger students (a full point higher in ACT scores) in greater numbers (35% increase)…
Maguire Associates not only serves the University in a traditional consulting role but goes beyond that by joining our strategic conversations and more fully understanding the vision of the University.
EMFASYS gives us the ability to use actual dollar amounts when explaining the cost of reaching [our] goals. This insight is critical in helping our institution prioritize and move forward.