Beth joined the Maguire Associates team in 2014 to develop and execute strategies to development new business opportunities. With over 15 years experience in the non-profit, educational and edtech sectors, including Northeastern University, she has proven success in cultivating relationships and networks, bringing diverse stakeholders together, managing projects, managing full sales cycles and contributing to long-term strategic planning. Professional and volunteer work focused on youth empowerment has fueled Beth’s passion for improving access to meaningful educational opportunities for underrepresented student populations.She is expected to complete her MBA at Simmons College by May 2015 and holds a B.S. in Management from Bentley University. As a former basketball player, Beth enjoys athletics of all sorts and has shifted her pursuits to mountain biking, hiking, kayaking and cross-country skiing. She is a lover of good food, new adventures, her dog and time spent with friends and family. Beth can be reached at firstname.lastname@example.org.
Sara joined Maguire Associates in 2014. She assists in the day-to-day operations of the office and provides general support to the staff at Maguire Associates. Sara is the friendly voice that our clients most often first hear when calling in to our office. In addition to providing reception to callers and visitors, her primary responsibilities also include catering and internal event planning, staff recruitment coordination and support, and general office maintenance. On her off time she enjoys hiking with her family and catching a Red Sox Game at Fenway Park. You can reach Sara at email@example.com.
Michelle recently joined Maguire Associates full time as Vice President of Marketing and Communications, having previously worked for us as a special consultant in marketing communications and student recruiting programs. She has over 15 years’ experience designing performance-based integrated digital marketing and demand generation programs for education, technology, media/content, and mobile/social gaming. Key areas of expertise include brand development and expansion; digital, mobile and social marketing; direct marketing/lead generation; and public relations. She has additional experience working with cross-functional teams as a leader, contributor, and client.
Michelle has worked on both the agency and client sides of the business — ranging from Account and Media positions at creative powerhouses, such as BBDO, JWT, Publicis Worldwide, and TBWA/Chiat/Day, to holding marketing leadership/consulting positions for Cornell Tech, University of Maryland University College, Sierra Nevada College, George Washington University, Heald Colleges, Oracle, Mattel Toys, and Making Fun Mobile Social Gaming. Michelle has a B.A. from Loyola Marymount University and a MBA from George Washington University. In her spare time, Michelle enjoys yoga, kayaking, sailing, wine making & tasting, and traveling.
Emily Chase Coleman
Dr. Emily Chase Coleman has worked with Maguire Associates as a special consultant since 2013 and joined the team this year as Vice President for Enrollment Management Services. Emily is doing pioneering research using geodemography to increase efficiencies in the recruitment process. She was most recently Assistant Vice President at Syracuse University, where she focused on predictive modeling, market analysis, and survey research. She was also a senior member of the Enrollment Management team that set admissions and financial aid policies. At Syracuse, Emily developed the statistical models used to inform financial aid awarding policies and predict yield; designed surveys of students, faculty and parents; created a multivariate, statistical model to predict ABA Bar exam results; and used the College Board Search products to develop data-driven recruitment strategies. In addition, she redesigned the merit award rating system in order to make it consistent with the University’s practice of holistic application review; and designed a rating system to help Admissions reviewers incorporate qualitative predictors of success (e.g., persistence) into their application review in a way that could be quantified and consistent among reviewers. Emily holds her Ph.D. in social and personality psychology from Cornell University and a B.A. in psychology and philosophy from Boston College. In her spare time, Emily enjoys spending time with her husband and two children, practicing yoga, and enjoying the outdoors.
Jen is a member of the KnowledgeWorks enrollment management modeling team where she builds predictive models to help institutions make strategic decisions regarding the use of institutional aid funds. She holds a bachelor’s degree in psychology from Elon University and a master’s degree in psychology, with a concentration in quantitative psychology, from Brandeis University. In her free time, Jen enjoys traveling and watching professional tennis.
Shahriar is a member of the KnowledgeWorks enrollment management modeling team. He is involved in building predictive models, preparing strategic trade-off scenarios, and executing institutional grant awarding for our clients. He holds a bachelor’s degree in computer engineering and a master’s degree in economics from Tehran University. He is currently a PhD candidate in economics at Northeastern University. Prior to joining Maguire Associates, Shahriar worked as a non-resident research assistant at the Brookings Institution, senior lecturer in Principles of Macroeconomics (US-Sino Pathway Program), recitation instructor, and teaching assistant for intermediate and advanced level courses taught in the economics department at Northeastern. In his rare spare time, Shahriar enjoys watching football, swimming, going to the gym and, last but not the least, reading history books. He can be reached at firstname.lastname@example.org.
Mara is the Director of Marketing and Strategic Communications, where she develops media content and directs communications outreach. She holds a bachelor’s degree in English and a J.D. Before joining Maguire Associates, Mara practiced law as a public defender, was a social worker, produced and hosted cable and radio programs on government, politics, and policy, and was a champion debater in college. Mara spends her free time riding her bicycle through beautiful, historic Concord, developing simple, healthful recipes, and devouring the news. She can be reached at email@example.com.
Carol joined the staff in the fall of 2012 and is involved in the management of data collection, processing and analysis of data, and assisting with the preparation of reports and presentations. Carol has ten years of primary research experience, principally with International Data Group (IDG/IDC) where she managed a global survey of information technology spending and computer equipment buying patterns of businesses in the U.S., Europe, Latin America, and Japan. Carol also has an additional ten years of data processing experience, consulting on various surveys for several of IDC’s business units. Her contributions to Maguire Associates include analysis on surveys to employers and to college presidents with The Chronicle of Higher Education, as well as client-specific data processing and analysis of current student, prospect, and branding studies. Carol received a bachelor’s degree in Health and Society from Brown University. She has attended dozens of college tours and information sessions over the past few years with one son currently attending Boston University and another son beginning his college search. Carol can be reached at firstname.lastname@example.org.
Kishor is a member of the KnowledgeWorks enrollment management modeling team and is involved in building predictive models, preparing strategic trade-off scenarios, and executing institutional grant awarding for our clients. He has a bachelor’s degree in economics from Connecticut College and master’s degree in applied economics from Northeastern University. In his free time, Kishor enjoys playing and watching sports. He is a die-hard Arsenal Football Club fan.
Esin is a member of research operations team and is responsible for project management and client relations. Esin specializes in the application of microeconomics and statistics to the areas of antitrust, competition policy, and labor economics. Prior to joining Maguire Associates, Esin was an Economist at Analysis Group where she conducted economic analyses in the context of complex litigation proceedings in a wide array of industries, including pharmaceuticals, manufacturing, and airlines. She has assisted clients in all phases of the litigation process, and has supported expert witnesses in their preparation of reports and other testimony in matters involving class certification, market definition, intellectual property, and allegations of price fixing. Her casework has included economic analyses pertaining to Fortune 100 companies. Before Analysis Group, Esin worked at ERSGroup where she performed statistical analyses of employment discrimination claims related to the largest retailer in the world, with focus on race and gender issues. Esin also served as a consultant at the World Bank, where she collaborated in designing and implementing a professional training program to strengthen the Bank’s expertise in education economics and finance. Esin holds a bachelor’s degree from Bilkent University, master’s degrees from Johns Hopkins and Brown University, and a Ph.D. in Economics from Georgetown University. In her spare time, Esin enjoys travelling, snowboarding and hiking.
Enrique is a member of the enrollment management modeling team where he builds predictive models to help institutions make strategic decisions regarding the use of institutional aid funds. He holds a bachelor’s degree in economics and philosophy and a M.Ed in education research, measurement and evaluation from Boston College. Before joining Maguire Associates, Enrique worked as a researcher at the Education Development Center, with Dr. Walt Haney in the expert witness team for a school adequacy lawsuit in Florida, and as an SPSS instructor and a statistics teaching assistant at the Lynch School of Education in Boston College.
Don brings over thirty years of experience conceptualizing, developing, and implementing comprehensive academic support programs aimed at student satisfaction and retention. Don is proficient in fostering collaborations between diverse sectors of university communities which is essential to student satisfaction and success. Beyond his expertise in developing retention strategies, Don is adept in developing pipeline programs aimed at placing elementary, middle, and high school students on a path toward STEM and other careers. Don is especially proud of two honors that he has received from Boston College. Since 2006, the College has presented the Dr. Donald Brown Award to “an outstanding senior who throughout their career has made extraordinary contributions to the Boston College community in ways that have benefited African-American, Hispanic, Asian, Native American (AHANA) students in areas of leadership, service and academic development.” Further, in 2012, one of Boston College’s preeminent student organizations decided to name its annual luncheon in Don’s honor. Don has a doctorate in education from the University of Massachusetts Amherst and a master of education and a bachelor of arts from Springfield College.
Bob joined Maguire Associates in 2012 as part of the senior management team. He brings a broad range of experience in enrollment management in the public and private sectors as well as an extensive business background to the company. Bob was previously Vice President of Enrollment Management at The New School, a private university based in New York City, where he was responsible for admission, marketing, operations, student financial services, and the registrar. He also served as the Executive Vice President Operations and Enrollment Management at Cardean Learning Group, a for-profit on-line education venture. Bob began his career in higher education in 2000 as a consultant to the University of Maryland University College where he ultimately became that institution’s first Vice President of Enrollment Management in 2003. Prior entering the education field, Bob spent 17 years in the communications industry. He has served in various senior management positions with MCI, LCC International, and Solectron Global Services. Bob holds two bachelor’s degrees from Towson University in economics and business administration. He can be reached at email@example.com.
Dawn joined Maguire Associates in 2012 and brings ten years’ experience in office and executive administration. Currently she coordinates on- and off-site meetings for the senior staff, assists in coordinating sales and marketing (including proposal formatting and assembly, RFP registry management, and keeping various templates up to date), and keeps the office running like a well-oiled machine. In her spare time, Dawn teaches a handful of music students privately. She enjoys backpacking, camping, kayaking, tennis, motorcycling, road tripping, and rollercoasters. She attended Houghton College where she studied music (string bass), psychology, and philosophy. You can reach Dawn at firstname.lastname@example.org.
Jim Murtha brings a wealth of management experience to Maguire Associates, having held senior roles in both public and private institutions of higher learning for over thirty years. In addition to experience in finance, budgeting, enrollment management and human resources, Jim is trained in survey research and quantitative methods, has conducted his own research, directed large-scale research operations, and managed major computer and data facilities. Beginning in 1998 and for over 13 years, he served as Executive Vice President and Chief Operating Officer of The New School in New York’s Greenwich Village. At the end of his New School tenure, Jim served as special advisor to the President, focusing on construction and real estate matters. As New School’s chief administrator, Jim worked closely with former President Bob Kerrey to expand and improve facilities, bolster finances, grow degree enrollment to over 10,000 students, and sharply expand the ranks of full-time faculty. As a fitting capstone to their work on behalf of The New School, in fall 2013, the University Center will open at the intersection of 14th Street and Fifth Avenue. This award-winning, LEED gold facility will add more than 375,000 square feet to The New School’s campus. Designed by Skidmore, Owings and Merrill’s Roger Duffy, the 16-story center will house design studios, laboratories, a student residence, interdisciplinary classrooms, and much more. In 1979, while completing his doctorate in sociology at Columbia University, Jim secured a research position at The City University of New York (CUNY). He and his colleagues conducted numerous studies on post-graduation status, retention, and the effects of educational interventions in predicting success in college. This work figured prominently in improving CUNY’s academic reputation and setting the stage for major reforms. Beginning in 1985, Jim directed CUNY’s institutional research effort and later served as Associate Dean for Planning, Acting Budget Director, and finally as University Dean for Information Services. In 1995, he joined Baruch College as Vice President for Administration where he managed several rounds of New York State imposed budget reductions, modernized technology, and collaborated with the provost to expand the College’s summer offerings. He guided the launch of a 450,000 square foot vertical campus construction project, which now provides Baruch’s students and faculty a state-of-the art educational, recreational, and performing arts facility. Jim has served as an adjunct faculty member at Columbia University, Queens College (CUNY), St. John’s University, and Baruch. In fall 2011, he rejoined the Baruch faculty to teach The Finance of Higher Education in the College’s master’s program in the Higher Education Administration. He chairs the Board of Trustees of New England College in Henniker, New Hampshire, and serves as a member of the advisory board of the Institute for Irish American Studies at the City University of New York. Jim can be reached at email@example.com.
Ismael E. Carreras
Ismael E. Carreras is a nationally recognized expert in market research design and analysis, having spent more than 13 years helping clients with their critical business decisions. He is known for making complex statistical topics approachable to colleagues and clients alike. Ismael directs the overall Maguire Associates research portfolio, working across the board in leadership, management, client services, and sales. Prior to joining Maguire Associates, Ismael was a Senior Research Director and Leader at Quintiles Market Intelligence (formerly Eidetics), where he was instrumental in establishing and refining many quantitative methodologies. He was the 2011 co-winner of the American Marketing Association’s David K. Hardin Award for Best Paper in Marketing Research magazine titled, “How informative is your segmentation? A simple new metric shows surprising results.” His positions as Assistant Dean of Admissions at Bates College and as an intern at Maguire Associates, along with his doctoral dissertation exploring the factors influencing college application decisions among Latino students, have given him a deep understanding of higher education. Ismael received both a M.Ed. and a Ph.D. in Educational Research, Measurement, and Evaluation from Boston College, where he currently lectures on such subjects as statistics, attitude and opinion measurement, and design of experiments. He holds a bachelor’s degree in psychology from Bates College. Outside of the office, he is an avid golfer, enjoys jazz, and passionately supports Manchester City Football Club. Ismael can be reached at firstname.lastname@example.org.
Kim has 20 years of experience in applied research in education. She brings a broad portfolio of skills in market research, program evaluation, and assessment as well as an expertise in research that informs critical enrollment management decisions. Kim is responsible for the overall research operations of the company. She oversees staff assignments, client delivery and satisfaction, quality control, utilization and profitability analysis, training, and presentations management. Prior to joining Maguire Associates in 2011, Kim served as Program Director and Senior Analyst at Eduventures, Inc. where she conducted market research for colleges and universities and led a research agenda that produced national studies on a variety of enrollment focused issues. Kim has worked with over 100 colleges and institutions including Boston College, Purdue University, the University of San Diego, the University of California- Irvine, SUNY Buffalo State College, the University of Dayton, and the University of Florida. She holds a bachelor’s degree from Duke University and a master’s degree in television, radio, and film from Syracuse University and has completed Ph.D. coursework in mass communication at Indiana University. As a United States Tennis Association High Performance coach, Kim has coached and mentored dozens of nationally and regionally ranked junior tennis players. She is currently an avid swimmer and enjoys all things outdoors. Kim can be reached at email@example.com.
As an academic trained in the scientific method, Jack Maguire introduced market research to the field of admissions when he became the Dean of Admissions at Boston College in the early 1970’s. Soon after he began his groundbreaking work in admissions marketing, he created (and named) the first enrollment management model for the recruitment and retention of students. During his tenure at Boston College, he tripled the number of applications and transformed the quality and national character of the student body. Since his founding of Maguire Associates in 1983, Jack has served hundreds of clients and contributed to the evolution of marketing in higher education. He has authored numerous papers and served as a faculty member at institutes such as the Harvard Summer Institute and has been featured in Money magazine, The Chronicle of Higher Education, and NPR’s “Talk of the Nation” and “Morning Edition.” Jack also founded the Web-based market research company, DiscoverWhy, and is the principal author of a patent on innovative research technology and methods, which was approved by the U.S. Patent Office in 2000. He chaired the Lexington (MA) School Committee and has served as a trustee of United Cerebral Palsy Associations, The College Board, and four institutions of higher education in the U.S. and abroad. Jack is currently on the Board of Overseers of the USS Constitution Museum. He co-authored with his Maguire Associates colleague, Larry Butler, a book on a “systems” approach to enrollment management entitled EM=C2: A New Formula for Enrollment Management. Jack holds a Ph.D. in theoretical physics from Boston College and received a post-doctoral fellowship from Rice University. He has served as leader of projects such as Boston College, Boston University, the University of Notre Dame, Rice University, The New School, Worcester Polytechnic Institute, and Columbia University Teachers College. His avocations include the history and culture of Nantucket, the theory and strategy/tactics of baseball, the elusive simple solution to Fermat’s Last Theorem, and Cosmic Evolution – from the Big Bang to networked consciousness. He is also a movie buff. You can reach Jack at firstname.lastname@example.org.
Dave is a member of the KnowledgeWorks enrollment management modeling team at Maguire Associates and works with clients interested in using financial aid to advance their institutional goals. Prior to joining the company, he served as Vice President for Enrollment Management, Director of Enrollment Services, and Director of Financial Aid. Dave has expertise in the intricacies of financial aid and admissions as well as the role of enrollment management in institutional planning at the senior leadership level. This hands-on experience brings a valuable perspective to the clients he serves at Maguire Associates. He holds a bachelor’s degree from Saint Anselm College and a master’s degree in student personnel services from the University of South Carolina. Dave can be reached at email@example.com.
Johanna is involved in the data collection and data processing phases of our projects and also contributes to the design, analysis, and reporting phases. She holds a Diplom in social sciences from Justus-Liebig-Universitaet Giessen in Germany. Johanna has worked on the Maguire Associates/FastWeb College Decision Impact Study and on projects for Boston University and The Chronicle of Higher Education. She can be reached at firstname.lastname@example.org.
Kristine is responsible for the management of all finances for the company, including forecasting, taxes, payroll, banking, accounts payable and accounts receivables. She has over 15 years of experience in financial management in the public and private sectors. Kristine holds a bachelor’s degree in accounting from Bentley College and is a member of the Massachusetts Society of Certified Public Accountants. You can reach Kristine at email@example.com.
As a senior member of the enrollment management predictive modeling team since 2009, Tom is involved with building models, preparing strategic trade-off scenarios, and executing institutional grant awarding for our clients. A trained social studies teacher, Tom also oversees the training of newly hired modeling analysts. Tom holds a bachelor’s degree from Syracuse University and a master’s in educational research, measurement, and evaluation from Boston College. Most recently, Tom has worked as the lead analyst on modeling projects for the University of Saint Thomas, Dean College, Regis College, The New School, Mercyhurst College, Iona College, Bellarmine University, University of Hartford, Saint Anselm College, Canisius College, Indiana State University and Framingham State University, among others. When not in the office, you can look for Tom on the links or out on the slopes. He can be reached at firstname.lastname@example.org.
Jessica leads the company’s branding, marketing and communications practice as well as its leadership and organizational development portfolio. She previously led the firm’s predictive modeling and market research businesses. Jessica led McWade Group for 10 years prior to joining Maguire Associates, providing strategy, leadership, and message development services to higher education, corporate, and non-profit clients. She was previously Vice President, Corporate Affairs & Communications for Raytheon; Director, Corporate Communications for Textron; and Director, Corporate Affairs for BankBoston. She was a senior officer in all three corporations and a member of Raytheon’s Global Executive Management Team. She also served as Deputy Press Secretary to the Mayor of Boston and photographer to the Governor of Massachusetts. Jessica has traveled to 50 nations and done business in 20 of them. She is past president of the World Affairs Council of Boston, member of The Council on Foreign Relations, trustee at Sea Education Association (SEA), founder of the Creative Economy Council of New England, member of the Harvard Club, and has served on many boards. Jessica was appointed a Fellow to the Salzburg Seminar (Austria), served as a British-American Fellow (Northern Ireland), is an alumna of the LEADBoston Program, and was once named one of Boston’s Ten Outstanding Young Leaders. She was also a Commander in the U.S. Naval Reserve, having undertaken many military and diplomatic assignments in diverse locations such as the Pentagon, Greenland/North Pole, Buckingham Palace, NATO Headquarters, and U.S. embassies around the world. Jessica was graduated from Boston University (B.S.), New York University (M.B.A.), Harvard University’s Kennedy School of Government (M.P.A.), and The George Washington University’s Executive Leadership Doctoral Program (Ed.D.). She also attended The Stockholm School of Economics on an International Management Fellowship. She has studied at the Aspen Institute, Omega Institute, St. John’s College in Santa Fe, University of Iowa’s Writers’ Workshop, and University of Wisconsin Writers’ Institute. You can reach Jessica at email@example.com.
Linda Cox Maguire
Linda has been a consultant at Maguire Associates since 1985. She began her career in the corporate world, but decided to return to education. She served in leadership positions in admissions for nine years before joining Jack to build Maguire Associates. Linda also has experience at the board level through her involvements as former Chair of the Board of Trustees at Sea Education Association in Woods Hole, MA, past president and currently vice president of the Board of Directors for United Cerebral Palsy in Boston, trustee for UCP National, and corporator at a local hospital. She has been a featured speaker at conferences around the world and heads up projects across all service lines of the company. As Vice Chair, she also is involved in directing the future of the company and managing the Board of Directors. Linda received her bachelor’s degree from Douglass College of Rutgers University and her master’s degree in educational administration from Boston College. Linda has led projects for Amherst College, Harvard University, Smith College, the Cooper Union, Yamagata University (Japan), the University of Central Lancashire (UK), Tuck School of Business at Dartmouth, Capital University, Cornish College of the Arts, Dean College, and Phillips Academies in Andover and Exeter. Her personal interests include boating, water sports, horseback riding, travel, and reading. She can be reached at firstname.lastname@example.org.
Trina joined the Maguire Associates’ enrollment management modeling team in 2005 and is involved in the development and analysis of complex customized predictive models to guide institutional grant aid strategies, perform strategic trade-off analysis, and track outcomes for our clients using projections. She manages and leads strategic financial aid modeling projects for a variety of institutions – liberal arts colleges, polytechnic institutes, large and complex private and public universities, and law schools. Trina’s client portfolio includes Fordham University, Boston University, Santa Clara University, Loyola Marymount University, Marquette University, Rensselaer Polytechnic Institute, Worcester Polytechnic Institute, Ohio University, Emmanuel College, and others. She is also responsible for managing client relationships, ensuring quality control, and for guiding weekly team discussions addressing client inquiries and exploring new and alternative approaches to tackling challenging client cases or issues. She holds both bachelors and masters degrees from the University of Calcutta and a M.A. and Ph.D. in economics from Clark University. Outside of office, Trina stays busy with her toddler son. She also loves to cook and likes to watch the Food Network. You can reach Trina at email@example.com.
Pat joined Maguire Associates in 1994, bringing substantial experience from her administrative positions in undergraduate admissions at Boston College and Santa Clara University and her work in university development as well. She is masterful at helping all participants in large, complex projects bring their best efforts to bear. She sets research findings and her consulting work within an insightful context, honed by relationships with many different client institutions. In addition to her work in the undergraduate arena, Pat has developed an expertise at both ends of the educational spectrum – in graduate and professional school enrollment and marketing and in assisting secondary schools with enrollment challenges and opportunities. Pat serves as a trustee of Saint Michael’s College and Boston College High School. She has both bachelor’s and master’s degrees from Boston College. You can reach Pat at firstname.lastname@example.org.