The Five Dysfunctions of Enrollment Management

Dysfunction #3: The Lack of Commitment to Proof

There have been many stories in the media recently that ask whether college education is really worth the price. With jobless rates and college sticker prices both riding so high, it is not surprising that journalists, columnists and pundits are banging the “college outcomes” drum. Families are subject to loud (and sometimes misinformed) voices on both sides of the issue, but one voice seems to be missing - that of the colleges themselves.

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Additional Resources:

• The College Decision Impact Survey (CDIS) Follow-Up Results Are In! In March, Maguire Associates and FastWeb released the 2011 CDIS results which highlighted how students use net price calculators and social media as a means of assessing affordability and value. Now, the follow-up results are available and confirm these and other factors important in student enrollment decisions.
  
  
• Get Connected! Maguire Associates is now on Facebook, LinkedIn, and YouTube. Join our networks and read our blog to discover our latest videos, photos, articles, and posts on industry buzz. Follow the links above to join!
  
  
• Dysfunction #2: The Fear of Letting Go. Our last edition of Insights offers four observations about how enrollment operations are loath to relinquish any strategies, processes, and tactics that have been used in the past – even as newer techniques become available. To find out how this situation has come to be and what to do about it, click here.