Maguire Associates logo The Maguire Network: Advancing Higher Education Through Insight and Innovation
In this Issue
Spring Net-Poll

Please indicate whether you agree or disagree with the statement:

"Colleges and universities should award merit aid to shape the incoming class, even if it means there is less money available for need-based financial aid."



Results of the Net-Poll will be reported in the next issue of The Maguire Network.
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Spring 2007

Welcome to The Maguire Network! We hope you find our latest thinking on key issues in the world of education provocative and useful. We invite you to join the conversation. Let us know what you think. Is there a particular topic you'd like us to address? And, if you'd like to learn more about Maguire Associates, please pay us a visit at www.maguireassoc.com

Summer: Time to Step Outside the Cycle

Five Insights for More Strategic Enrollment Management
Are you tired of spinning in the enrollment cycle? Here's one remedy. Make time this summer to step outside the cycle, ask some tough questions about your approach to enrollment management, and consider new, more strategic ways of working. Read more...

The Milk Trout

Some circumstantial evidence is very strong, as when you find a trout in the milk.
-Henry David Thoreau

Jack Maguire, Chairman and Founder of Maguire Associates, scans our research and other interesting findings, spots the "trout in the milk," and shares such "circumstantial evidence" with our readers. Read more...

The Net or the Noose: Develop Sustainable Financial Aid Strategies to Prevent Budgetary Troubles

As college and university leaders have become more aggressive in shaping their classes with various need-based and merit aid strategies, many have realized too late that they are on financially unsustainable courses. Financial aid strategies can be the "net" that prevents colleges from falling into difficulties, or the "noose" that leads them inexorably into trouble.
Read more...

Boost Your Development Efforts with Institutional Branding

There are some who hold the opinion that branding strategies are not appropriate in the educational enterprise. Their impressions of branding contain the notions of superficiality, promotion, and gimmicks. Colleges and universities engaged in building and managing their brands prove much to the contrary. Read more...

Warning Lights: New Dashboard Reports Help Institutions Gauge their Performance

More and more college trustees, presidents and senior staff are discovering how dashboard reports can quickly convey essential information on their institution's status and direction. Displaying key performance indicators in powerful graphic formats, dashboards enable institutional leaders to gauge progress toward goals, spot significant changes and trends, and alert key decision-makers to pending problems. Read more...


Maguire Associates: On The Road/In The News

  • Key research findings from a landmark study of college and university trustees conducted by Maguire Associates are highlighted in several articles in the May 11th issue of The Chronicle of Higher Education. To read The Chronicle articles, click here.

  • Maguire Associates is expanding the global impact of enrollment management through recent consulting and speaking engagements in both Japan and Kyrgyzstan and stateside visits from representatives of a major Japanese university.

  • Senior Consultant Sarah Parrott is scheduled to speak about tuition discounting and its applicability to non-U.S. institutions at the 29th Annual EAIR (European Association for Institutional Research) Forum in Innsbruck, Austria, in August.

  • Senior Vice President Patricia Casey is co-presenting at the 2007 AMA Symposium for the Marketing of Higher Education in San Diego in November where she will share how data-driven marketing at Wheelock College resulted in a significant increase in undergraduate applications in one year.

Maguire Associates is a comprehensive market research and consulting firm
that provides educational clients with effective research-based marketing strategies.