Sarah Parrott
Sarah is an expert in enrollment management research, analysis and strategy. Prior to joining Maguire Associates in 2006, Sarah held the positions of Director of Research & Planning and Director of Enrollment Services at Brandeis University. She worked closely with Alexander (Sandy) Astin at UCLA’s Higher Education Research Institute to plan for and analyze data from the CIRP Freshman Survey. Sarah holds two bachelor’s degrees (violin performance and psychology) and a master’s degree in experimental psychology from California State University, Northridge; a master’s degree in education from UCLA; and a Ph.D. in higher education and organizational change from UCLA. A frequent author and speaker in the U.S. and abroad, Sarah’s most recent webinars include Getting Smart with Your Net Price Calculator and Drive Retention Performance Through a Comprehensive Action Plan with Magna Publications. Sarah is a regular contributor to Maguire Associates’ Insights for a Changing Economy series, and her recent presentations and publications include The Second Wave of Consumer Transparency in Higher Education, Preparing for 2012: Using Data to Determine Value and Inform Pricing, Tuition Discounting Goes Global, and Leveraging Institutional Data for Successful Recruitment and Enrollment Outcomes. Sarah also leads company technology development efforts and manages projects for several institutions, including the Pennsylvania State System of Higher Education, the University of Cincinnati, Indiana State University, Hobart and William Smith Colleges, Northwood University, and the IIT Chicago-Kent College of Law. Outside the office, Sarah can be found walking her dogs in the woods, attending classes at the boxing gym, and chauffeuring her daughter to ballroom dancing lessons and competitions.